Statement of Principles

  1. Accuracy

    Publications (newspapers and magazines) should be guided at all times by accuracy, fairness and balance, and should not deliberately mislead or misinform readers by commission, or omission.

  2. Corrections

    Where it is established that there has been published information that is materially incorrect then the publication should promptly correct the error giving the correction fair prominence. In some circumstances it will be appropriate to offer an apology and a right of reply to an affected person or persons.

  3. Privacy

    Everyone is entitled to privacy of person, space and personal information, and these rights should be respected by publications. Nevertheless the right of privacy should not interfere with publication of matters of public record, or obvious significant public interest.

    Publications should exercise care and discretion before identifying relatives of persons convicted or accused of crime where the reference to them is not directly relevant to the matter reported.

    Those suffering from trauma or grief call for special consideration, and when approached, or enquiries are being undertaken, careful attention is to be given to their sensibilities.

  4. Confidentiality

    Editors have a strong obligation to protect against disclosure of the identity of confidential sources. They also have a duty to take reasonable steps to satisfy themselves that such sources are well informed and that the information they provide is reliable.

  5. Children and Young People

    Editors should have particular care and consideration for reporting on and about children and young people.

  6. Comment and Fact

    Publications should, as far as possible, make proper distinctions between reporting of facts and conjecture, passing of opinions and comment.

  7. Advocacy

    A publication is entitled to adopt a forthright stance and advocate a position on any issue.

  8. Discrimination

    Publications should not place gratuitous emphasis on gender, religion, minority groups, sexual orientation, age, race, colour or physical or mental disability. Nevertheless, where it is relevant and in the public interest, publications may report and express opinions in these areas.

  9. Subterfuge

    Editors should generally not sanction misrepresentation, deceit or subterfuge to obtain information for publication unless there is a clear case of public interest and the information cannot be obtained in any other way.

  10. Headlines and Captions

    Headlines, sub-headings, and captions should accurately and fairly convey the substance of the report they are designed to cover.

  11. Photographs

    Editors should take care in photographic and image selection and treatment. They should not publish photographs or images which have been manipulated without informing readers of the fact and, where significant, the nature and purpose of the manipulation. Those involving situations of grief and shock are to be handled with special consideration for the sensibilities of those affected.

  12. Letters

    Selection and treatment of letters for publication are the prerogative of editors who are to be guided by fairness, balance, and public interest in the correspondents' views.

  13. Council Adjudications

    Editors are obliged to publish the substance of Council adjudications that uphold a complaint.

    Note: Editors and publishers are aware of the extent of this Council rule that is not reproduced in full here
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